In recent years, the wellness industry has witnessed a significant shift towards natural, plant-based remedies, with two products standing out: CBD and functional mushrooms. This shift is not just a passing trend but a part of a broader movement towards holistic health, a response to an increasingly health-conscious society seeking alternatives to traditional pharmaceuticals. Yet, many continue to wonder: Why do these seemingly "simple” remedies come with heftier price tags?


Beyond the appealing labels and promising claims of these products lies a multitude of factors contributing to the cost. Ranging from meticulous growing and extraction processes to third-party testing and compliance with stringent quality standards. In this blog, we will learn more in-depth about the intricate world of quality CBD and functional mushroom products and what contributes to the cost of these highly sought-after wellness products. 

BATCH CBD Softgels

Quality Extracts & Ingredients

It's no secret that a high-quality product starts with high-quality ingredients- always. The quality of CBD and functional mushroom products typically pertains to the purity and potency, with higher-quality products being more natural, concentrated, and consequently, more expensive. Ensuring the purity and potency of a product, all starts with the main ingredients themselves.

  1. CBD: The cultivation of high-quality hemp plants, rich in CBD, involves meticulous care, specialized equipment, and compliance with strict agricultural standards. Factors such as climate, soil quality, and pest control play significant roles in the success of a harvest. Additionally, hemp requires a lot of manual work throughout its growing season which requires farmers to rigorously monitor their plants. From planting the seeds to harvesting the buds, they are involved in every step of the growing process to ensure the highest quality plant which will then be used to create the CBD extract.


  2. Functional Mushrooms: Growing functional mushrooms, like Reishi or Lion's Mane, demands specific conditions, precise cultivation techniques, and extended cultivation periods. Unlike traditional crops, mushrooms often require controlled environments, specialized substrates, and careful attention to humidity and temperature. The extended cultivation periods for mushrooms contribute significantly to the overall complexity and cost of the process. Rare varieties, prized for their medicinal properties, often have slower growth rates, increasing the time and resources needed for a successful harvest.

The Process Behind The Products

Crafting high-quality CBD and functional mushroom products is an intricate process that demands a fusion of expertise, precision, and dedication. From the initial cultivation of hemp plants or functional mushroom varieties to the final formulation, each step in the production journey is a testament to the commitment to excellence.

  1. Harvesting and Selection: Experienced cultivators hand-select the most mature and cannabinoid-rich flower buds or functional mushrooms for extraction. These ingredients have undergone rigorous growth and development, accumulating the maximum concentration of desirable compounds.


  2. Preparation: Once harvested, the flower buds undergo meticulous preparation, which may involve careful trimming to remove any excess leaves and stems. For functional mushrooms, the cap of the mushroom (also known as the fruiting body) is harvested without the mycelium (essentially roots) to get the most concentrated extract. This step is crucial for ensuring that the extract maintains its purity and potency.


  3. Extraction: Ethanol, a food-grade alcohol, is commonly used as the solvent in whole bud CBD extraction. The selected flower buds are immersed in a cold ethanol bath, allowing the solvent to dissolve the cannabinoids, terpenes, and other desirable compounds. For functional mushrooms, a dual extraction process is utilized to get the most pure extract. 


    Read Also: Potency and Integrity: Whole Plant vs. Whole Bud CBD Extraction


  4. Filtration: After the desired compounds have been extracted into the ethanol, the mixture is carefully filtered to separate the plant material from the solvent and dissolved compounds. This step eliminates any remaining plant matter and solid impurities.


  5. Testing and Quality Assurance: Rigorous testing is then conducted to ensure the potency, purity, and absence of contaminants in the extracted CBD oil and functional mushroom extract. This step is crucial to guarantee that the final product meets the highest quality standards.

In essence, the creation of high-quality CBD and functional mushroom products is a labor-intensive and highly specialized craft, where every detail is scrutinized to ensure that the end result aligns with the highest standards of natural wellness.

Brand Reputation & Integrity

In the world of many emerging wellness brands, the reputation and integrity of a brand aren't just marketing assets; they're essential guides for consumers navigating this evolving market. Understanding what a brand's integrity and reputation mean in the wellness industry is crucial for making informed buying  decisions.

  1. Transparency and Honesty: A reputable brand should always commit to transparency, providing consumers with comprehensive information about product sourcing, manufacturing processes, and testing protocols. This includes details about the hemp's origin, the methods used for CBD extraction, and the type of CBD (full-spectrum, broad-spectrum, isolate). Such transparency reassures consumers about the quality and safety of the products you choose.


  2. Quality Assurance: A brand’s integrity is reflected in its adherence to high-quality standards. This involves rigorous third-party testing to verify the contents of their products and ensure the absence of harmful contaminants like pesticides, heavy metals, and solvents. Brands, like BATCH, may also be GMP Certified which validates that a company maintains a reliable and robust system to produce goods that are safe for consumption and adhere to strict quality control measures.


  3. Customer Experience: A brand's reputation is also shaped by its customer service and consumer education efforts. Brands that invest in educating their customers about CBD & functional mushrooms, their uses, benefits, and limitations, demonstrate a commitment to more than just sales; they show a dedication to consumer well-being.


  4. Compliance with Regulations: Brands that strictly adhere to current regulations set a standard for integrity and safety. This compliance is a key factor for you as a consumer when assessing the trustworthiness of a brand.

The reputation and integrity of a CBD and wellness brand are not just abstract concepts. They are tangible indicators of the quality, safety, and reliability of the products you may choose to incorporate into your wellness regimen. In a market flooded with options, a brand's reputation and integrity can be your compass, guiding you to products that meet your standards for quality and ethical production.


BATCH CBD

Finding Natural Relief

If you're here because you're looking for a natural solution, you may be in the right place. BATCH offers multiple CBD and wellness solutions for people at all points during their wellness journey. 

  • Looking for a topical muscle relief? Check out our Fire & Ice Relief Balm. This potent blend of menthol and camphor will help to relax muscles and ease discomfort.
  • Needing full-body relief? Try Clarity CBD Oil during the day or Dream CBD Oil before bed to help get that restoration you really need.

The True Cost of Wellness

While the prices of CBD and functional mushroom products may seem steep, understanding the intricate web of factors contributing to their production is essential. These products, emerging as prominent players in the wellness industry, offer more than just the promise of natural health benefits; they represent a shift towards holistic well-being and a more mindful approach to health. 


For consumers, the value of these products extends beyond their price tags, encapsulating the intricacies of their production, the commitment to quality, and the integrity of the brands behind them. As the market continues to evolve, driven by research and consumer interest, CBD and functional mushrooms stand poised to redefine our approach to health and wellness. It's a sector rich with potential and promise, offering pathways to better health that are as natural as they are effective. Whether you're a seasoned user or new to these products, understanding their background, benefits, and the market dynamics at play is key to making informed choices that align with your health goals and values.


Sources:

  1. Bonn-Miller, M. O., Loflin, M. J. E., Thomas, B. F., Marcu, J. P., Hyke, T., & Vandrey, R. (2017). Labeling Accuracy of Cannabidiol Extracts Sold Online. JAMA, 318(17), 1708-1709.
  2. Hemp Industry Daily. "How Much Does It Cost to Grow Hemp? Acre-by-Acre Analysis."
  3. Forbes. "The Critical Importance of Quality Control in Cannabis and Hemp Production."
  4. Journal of Supercritical Fluids, International Journal of Medicinal Mushrooms.
  5. Journal of Cannabis Research, Journal of Agricultural Science and Technology.
  6. McPartland, J. M., & Russo, E. B. (2001). Cannabis and Cannabis Extracts: Greater Than the Sum of Their Parts? Journal of Cannabis Therapeutics, 1(3-4), 103-132.
  7. Stamets, P. (2005). Growing Gourmet and Medicinal Mushrooms. Ten Speed Press.
  8. U.S. Food and Drug Administration. "FDA Regulation of Cannabis and Cannabis-Derived Products, Including Cannabidiol (CBD)."


December 12, 2023 — Griffin Lynch

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